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6 Tips for Motivating Your Sales Team

Feb 20, 2020 | |
Top sales manager and customer at dealership showroom.

When it comes to the success of a sales team, the right motivation can make all the difference. Extravagant  kickoff meetings and big commissions only go so far when it comes to inspiring employees at your dealership; here are six real ways you can help to eliminate the obstacles to engagement and set your sales team up for success:

Communicate the Mission Clearly: If your sales employees can’t see the big picture, they won’t be able to see where their role fits in. It’s the management team’s job to ensure that the employees are engaged, so it’s good to explain what the organizational goals mean and why they are important to the success of the dealership as a whole.

Recognize Successes: Recognition is an important part of motivation; make an effort to acknowledge the successes of team members, even if they seem small. And it doesn’t have to be just sales – for instance, it can be good to celebrate a team member’s commitment to, for example, customer retention. Sharing these wins with the rest of the dealership can increase the sense of morale-building.

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